unawkd

UNAWKD — Choose Your Mood
New — Phase 1 Launch

CHOOSE
YOUR
MOOD.

You already know what you want. Now there's a condom that does too. Pick your mood. Own the moment. No comparison charts. No cringe. Just the right one — instantly.

Explore Collection Our System →
Quick
BOLD
₹149 / 3 pack
Desire
LATE NIGHT
₹149 / 3 pack
Play
PUFF
₹149 / 3 pack
12
Mood Expressions
₹149
Accessible Premium
10s
Decision Time
0
Awkwardness
CHOOSE YOUR MOOD ✦ QUICK — BOLD ✦ DESIRE — LATE NIGHT ✦ PLAY — PUFF ✦ CASUAL — NO STRINGS ✦ EXPRESSION-FIRST ✦ CHOOSE YOUR MOOD ✦ QUICK — BOLD ✦ DESIRE — LATE NIGHT ✦ PLAY — PUFF ✦ CASUAL — NO STRINGS ✦ EXPRESSION-FIRST ✦
The UNAWKD System

4 MOODS.
12 EXPRESSIONS.
1 DECISION.

Every pack answers a single question: what's your situation right now? No feature charts. No clinical copy. Just instant recognition. Pick your mood. Done.

Shop All Packs
QUICK
Urgent · Immediate · No time to think
DESIRE
Planned · Sensual · Intentional
CASUAL
Everyday · No-strings · Modern
PLAY
Experimental · Expressive · Fun
The Collection

SHOP BY MOOD

View All 12 →
Hero SKU
Quick
BOLD
Quick — Bold
Urgent · Instant
₹149
Fan Fav
Desire
LATE NIGHT
Desire — Late Night
Planned · Sensual
₹149
Casual
NO STRINGS
Casual — No Strings
Detached · Clean
₹149
New
Play
PUFF
Play — Puff
Chill · Relaxed
₹149
UNAWKD
Our Philosophy
"The condom market is functionally mature, but emotionally underdeveloped."

Every other brand is fighting over fractions of a millimetre of latex. We shifted the battleground entirely — from engineering to identity. When your product reflects your mood, the decision isn't a decision anymore.

01
Expression Drives Selection
Function is the baseline. Expression is the decision. People choose based on mood, not specs.
02
Packaging Is Identity
Not a container. The primary communication layer. Each pack carries a mood, a personality, a moment.
03
Product Builds Trust
Ultra-thin. Silicone-based. CDSCO compliant. The brand gets you to pick it. The product makes you come back.
04
10-Second Architecture
Condom decisions happen in under 10 seconds. Every design choice is made for that window.
Why UNAWKD Wins

People aren't looking for
a better condom.
They're looking for a better way to choose one.

₹3500Cr
Indian Market
Opportunity
<10s
Average Purchase
Decision Time
80%
Buyers Have
No Brand Loyalty
0
Brands With
Emotional Depth
Built on Trust

EXPRESSION GETS YOU
TO PICK IT. QUALITY MAKES
YOU COME BACK.

Bold packaging is the hook. What's inside is the reason you return. Every UNAWKD condom is built to the same non-negotiable standard — regardless of which mood you pick.

Ultra-Thin
< 0.045 mm
Below industry standard thickness. Engineered for maximum sensitivity without sacrificing protection.
High-Grade Latex
Natural Latex
High-grade natural latex. Batch-tested for strength, elasticity, and zero failure tolerance.
Silicone-Based
Long-Lasting Lube
Silicone lubricant for a smoother, longer-lasting experience. No irritation, no dryness.
Odourless
Zero Scent
Completely odourless. No latex smell, no artificial fragrance. Clean, discreet, premium.
No Spermicide
Paraben Free
No spermicide. No parabens. Clean formulation that respects your body and your partner's.
Certified
ISO 13485 · BIS IS 11354
CDSCO approved. ISO 13485 quality management. BIS IS 11354 standard. Every batch tested before it ships.
80%
of consumers rank safety as the #1 purchase factor. We don't just meet that bar — we make it invisible, so the experience can take over.

READY TO
GET UN-
AWKD?

Available on Blinkit, Instamart & D2C · Ships Jaipur

No spam. Only when it matters.